We are a purpose-driven business. Our vision is a world, in which animals are appreciated and treated with respect according to their needs. In our work for animal welfare we focus on countries and regions with little protection for animals. We cooperate with local partners and organisations around the world and involve the people who are directly concerned. All over the world animals are neglected, mistreated, abused and killed inhumanely. We aim to improve the situation for animals in the long-term by providing veterinary care, supporting animal sanctuaries and through our educational work.